intern Posts

QR Codes: The Future of Multifamily Marketing?

QR Codes In recent years, cryptic symbols have begun appearing in magazines, on flyers, and across billboards. These mysterious boxes are known as QR codes:  printed barcodes that can be read by smartphones to link to URL, text, or other data. As the National Apartment Association’s Lauren Boston reports, marketers are intrigued by the codes’ […]

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Keeping Your Customer Service Team Happy

Part of having a stellar customer service team that keeps your renters happy is making sure your customer service representatives are happy, too. With all the hubbub about social media and a recession it’s easy for managers to forget to take care of their own people, but that’s exactly where managers should start. The blog […]

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Rent Control in California: Another Challenge

What does rent control do? According to the California Apartment Association, rent control can discourage construction of new housing and investment in existing apartments precisely when it’s needed most. The issue is raised because in the case of Guggenheim v. City of Goleta, a 2009 case, a lower court ruled against the property owner. Because […]

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